Free Diagnostic Tool
Most Law Firms Don't Have a Lead Problem.
They have a case acquisition leak problem.
In 3–5 minutes, this free diagnostic identifies exactly where your firm is losing qualified cases — and what to fix first.
Find My Acquisition GapsNo email required to start · Results delivered instantly
Why This Matters
5 Missed Cases A Month.
$300,000 A Year Gone.
Do the math. If your firm loses just 5 cases a month — cases that called, clicked, or inquired but never signed — and your average case value is $5,000, that's $300,000 a year in revenue walking out the door.
At $10,000 per case, it's $600,000. At $25,000, it's $1.5 million. And these aren't hypothetical leads. These are people who already found your firm, already reached out — and ended up somewhere else.
Spending more on leads that leak out of a broken process doesn't produce more signed clients — it produces more waste. Before you increase your ad spend by a single dollar, you need to know where the current cases are going.
What the Gap Finder Reveals
Six Areas.
One Diagnostic.
Each area represents a potential failure point between a qualified lead and a signed retainer. The tool identifies which ones are active in your firm.
Response Gaps
How quickly leads are contacted — and whether delay is costing you cases before a conversation even starts.
Intake Breakdown
Whether the first interaction with your firm builds trust and moves prospects toward a decision — or pushes them to the next firm on the list.
Follow-Up Failures
How many leads go cold because no structured follow-up process exists, and what that silence is costing in signed retainers.
Conversion Leaks
Where in the pipeline prospects are dropping off and why your consultation-to-retainer rate may be lower than it should be.
Marketing Misalignment
Whether your advertising is generating the right type of inquiries — or if you're paying for volume that never had a chance of converting.
Revenue Blind Spots
The estimated cost of each gap in terms of cases lost per month, so you can prioritize what to fix first.
Who This Is For
Built for Firms That Know
Something Isn't Adding Up.
- Investing in marketing but not seeing proportional growth in signed cases
- Suspecting the intake process may be losing qualified leads
- No clear visibility into what happens between the first call and a signed retainer
- Tired of agencies that talk about impressions and clicks but never mention signed cases
- Ready to stop guessing and start making decisions based on real diagnostic data
"If you've ever looked at your ad spend and thought, 'We should be signing more cases from this' — this tool was built for you."
What You'll Walk Away With
A Diagnostic Report
Built Around Your Firm.
After completing the assessment, you'll receive a report that includes:
Your Gap Score
A clear diagnostic rating that tells you how much acquisition friction your firm currently has.
Pinpointed Bottleneck
The specific stage where the most cases are being lost — visibility, intake, or follow-up.
Priority Action
The single most impactful fix your firm can make right now to increase signed case volume.
Benchmark Context
How your firm's acquisition process compares to baseline performance indicators across key areas.
Before You Start
A Few Things
Worth Knowing.
No surprises. No hidden agenda. Here's exactly what to expect.
No sales pitch at the end.
The tool generates a diagnostic report. That's it. No one will call you unless you request it.
This isn't a quiz.
It's a structured assessment built on actual acquisition variables — specific to how law firms generate, process, and convert leads into retained clients.
Less than 10 minutes.
Most firms complete it in 3–5 minutes. The questions are multiple choice and designed to be answered quickly.
Your answers are private.
Your data is used to generate your diagnostic report and nothing else.
No preparation needed.
You already know your firm. The questions are based on how your firm currently operates — not on metrics you'd need to look up.
Every Week You Don't Know
Where the Leak Is,
Cases Walk Out the Door.
Every day your firm operates with an acquisition gap, qualified cases are contacting you and ending up somewhere else. Not because your marketing failed — because something between the first touchpoint and the signed retainer broke, and no one noticed.
Start the Gap Finder — FreeFree · Private · Less than 10 minutes · No obligation